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Overview
This booklet is aimed at helping techology and knowledge based companies who are trying to find new market opportunities.

It provides a series of practical steps to help you be successful in finding new business.

It also contains a list of additional material you might find useful.
 

The five steps described in the 'Selling Technology' booklet

  1. Product Strategy
  2. Marketing Strategy.
  3. Forming the Message.
  4. Promoting the product.
  5. Sales Activity.
 

 

You can access the booklet from this page

Please click the link below to open the .PDF file in a new window or right click the link and select 'Save Target As...' to download it to your computer for later reading.

Click here
for the document
Selling Technology
(PDF 660kb)

If we have any changes to this white paper, or new information on this subject become available we will email you with information to let you know.