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Overview

This booklet is aimed at helping techology and knowledge based companies who are trying to find new market opportunities.

It provides a series of practical steps to help you be successful in finding new business.

It also contains a list of additional material you might find useful.
 

The five steps described in the 'Selling Technology' booklet

  1. Product Strategy
  2. Marketing Strategy.
  3. Forming the Message.
  4. Promoting the product.
  5. Sales Activity.
 
 

 

Access Selling Technology Booklet

This eight-page booklet is aimed at early stage technology or knowledge-based companies and deals with the various phases of the selling process. It shows the importance of good product definition, how to assess and approach a particular market and to the practical issues around promotion and selling. Please fill in the form below to access the full guide (see our privacy statement below.

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